Home » Blog » Tell your story, don’t just sell your product

Tell your story, don’t just sell your product

Here’s the thing. Especially in 2020, buyers want to support your product small businesses and entrepreneurship.

Big corporations like Amazon provide phone number list buying convenience, but you have an edge too: and that’s your story.

The sixth law of ecommerce

marketing is to tell your brand’s story.

We encourage our customers to do this because it really does work. For instance, Old Try, a letter printing business, sends an email thanking their customers for signing up for their newsletter. They include a family photo in that email (and write a personal note).

 

Next time their customers are your your product product looking

for letter printing, who do you think they’re going how to win brand advocates to think of first? Amazon or the cute family from Old Try?

 

 

This article originally appeared in the Justuno alb directory blog and has been published here with permission.

Scroll to Top