Reach the right audience with video content On average. A people spend 17 hours watching online videos each week. That’s a lot of time! Popularity of online videos Image via Statista Over 80% of people have purchas something after about something new watching a video about it. You can easily explain complex ideas. A showcase products. A or share customer timonials. Video content can help you stand out on social mia platforms . You can create Explainer Videos – Show how your products or servic work Promotional/Teaser Videos – Product Demonstrations – Showcase your offerings Customer Ttimonial Videos – Share what users think job function email database with everyone How-to Videos – Teach you how to do something You can share them as social mia posts. A use paid promotion. A or repurpose your written content to reach more people.
Adding relevant keywords to
Your video titl and dcriptions also mak it easier for people to discover your content on search engin. Big brands. A like Google. A use YouTube videos to you are the best expert on your business promote their content. Google YouTube video Image via YouTube 11. Make your native ads part of the story Native advertising is a smart content promotion strategy in which ads integrate seamlsly with the platform they appear on. They’re ls intrusive and more engaging. A a feature CoStar Lease Accounting leverag here. Native Ads Example Image via Invtopia Unlike traditional banner ads. A native ads look like regular content and generate 53% more views than traditional banner ads.
The different typ of native ads include
In-Fe/In-Content Ads – Appear in social about something new mia f Content Recommendation Ads – Appear as suggt articl on websit. Search Ads – Appear at the top of search rults. A blending in with organic rults Sponsor Content – Partner with influencers or other sms to data websit to create content This content promotion tactic is particularly effective when combin with other promotion strategi such as social mia advertising and paid promotion. 12. Leverage internal links and content hubs Using internal links and creating content hubs are excellent content promotion strategi. Internal links help search engin better understand your site and retain your target audience longer.
It’s a smart way to promote content you’ve already creat
Content hubs connect to smaller piec of content. A making it easy for your audience to find all the information they ne. Plus. A search engin about something new love content hubs because they show that your site contains a lot of relevant content. For example. A “Fitns & Liftyle” section groups make it easy for visitors to find and explore interting content on various topics. Content Center Image via Good Food 13. Participate in online communiti and forums Online communiti and forums are virtual spac where people with similar interts come together to discuss. A share. A and learn from each other.