If your first-degree connections engage with the post, Linkedin will show it to their connections (your second-degree connections). This is how virality works on Linkedin.
And that’s why you should start expanding your Linkedin network ASAP. A great way to do that is to use Sales Navigator to build super-targeted lists of people you want to connect with.
3 Linkedin Influencers to Get Inspired By
Here are 3 Linkedin influencers to draw inspiration from to build your content strategy :
Gary Vaynerchuk
Justin Welsh
Guillaume Moubeche
1. Gary Vaynerchuk
You probably already know Gary Vaynerchuk, who job function email database is everywhere because he is a content machine. A true example.
gary vaynerchuk influencer on linkedin
2.Justin Welsh
Justin Welsh has quickly become the #1 Linkedin atb directory influencer for solo artists. His posts are really well written because they follow precise copywriting techniques.
justin welsh influencer linkedin
3. Guillaume Moubeche
Guillaume Moubeche writes about Saas, B2B reply comment linkedin post and growth. His posts are short and effective. In his profile you have a good example of the fact that you don’t have to have a very long post to get likes and comments.