WordPress Agencies and Freelancers

Looking for software to manage your clients’ marketing under your own brand?

If you’re an agency or freelancer, you absolutely need marketing tools to grow your client email list, drive growth, and get results.

With white label options, you can customize the software with your own logo and brand name so that customers don’t see the original branding.

In this post, we’ve rounded up the best white label marketing tools that actually deliver results. And to make sure you have plenty of options, we’ve also included tools that allow you to customize your branding, even if they’re not completely white label.

Let’s get started.

What to look for in white label marketing tools

White labeling is a simple marketing strategy whereby software developers allow you to replace the original brand with your own.

This means you can show it to clients as if it were your own internal software and they will never know what tools it is based on.

White labeling is the perfect solution for agencies, freelancers, and anyone who works with clients. You can hide the name of the tool while still allowing them to access the dashboard to see your progress and results. This allows you to establish your expertise and build credibility.

But keep in mind that some tools allow you to completely hide their branding, while others only let you display your own logo and brand name. You may see some examples of the original branding somewhere in your account, which means customers can find it too.

So, when selecting a white label marketing tool for your WordPress business, we suggest you look for the following:

Results: While you can repackage the software as your own, you’ll want to make sure it actually delivers results and achieves the growth you desire for your clients.
Custom Dashboard: You should be able to customize your dashboard colors, fonts, and other aspects to perfectly match your brand.
Guest Access: Sometimes you’ll need to show your clients your progress, get approvals, and give them analytics. Granting them guest access with limited permissions will help you do that.
Subaccounts: If you have multiple clients, it will be easier to manage them if you can create subaccounts. This way, all the campaigns you create will be stored in the client’s specific account. You’ll never have to worry about anyone seeing the work you do for other clients.

With these features, you can use the software as if it were your own to grow and expand your business.

Keeping these factors in mind, let’s take a georgia phone number library look at the best white label marketing tools for WordPress agencies and freelancers.

1. Permanent contact

Constant Contact is the best email marketing service for sending outreach and drip campaigns. It also allows you to create online forms and pop-ups that you can display on your web pages to increase your leads.

With Constant Contact, you supplementary statement can remove your logos from lead capture forms and emails you send to clients or clients’ contact lists.

It is also possible to remove Constant Contact branding from your email account. All you have to do is contact a support representative and ask them to remove their logo from your account.

You can describe the changes you want to make to the footer of your emails, such as your name, images, and logo, so that your email recipients see your custom branding.

However, there are some things you won’t be able to remove from your email footer. For example, an unsubscribe link, “About our service provider,” and a physical mailing address.

It’s worth mentioning that Constant Contact also has an agency partner program with reseller options. This gives you access to create and manage dedicated email marketing accounts for your clients.

You can also use your referral link to sell Constant sms to data Contact accounts. You’ll receive a one-time cash bonus plus a portion of the monthly earnings from the accounts you refer.

Main Features

Send custom branded emails
Create dedicated customer accounts
Add multiple users, such as account managers and campaign creators
Reseller program to earn commissions

Cost

Constant Contact email pricing starts at $20 per month. White label and custom branding solutions cost extra.

Get started with Constant Contact

2. Formidable forms

Formidable Forms is a popular WordPress form builder for collecting leads, conducting polls and surveys, hosting quizzes, and much more.

This is an advanced form builder that comes with features like smart conditional logic, calculator, directory and listing views, and more.

Formidable Forms also has powerful integrations with popular email providers like AWeber, Constant Contact, and Mailchimp. It can also sync with automation and CRM tools like Zapier and HubSpot.

As for white label options, this plugin allows you to completely transform the form builder to look like your own tool. You can even rename the plugin within WordPress so that the client sees your branding in the wp-admin menu.

Please be assured that your client is not encountering the name ‘Formidable’ within their wp-admin panel, the form builder, or the forms themselves.

Main Features

100% brand masking and custom styling
Reports, graphs and performance tables for clients
WordPress Multisite Compatibility
User tracking
API Support
Powerful integrations
Integration with WPML and Polylang